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Iconic Luxury Italian Brand Introduces Spa Specific Site Featuring Functionality and Resources for Spa and Franchise Partners
NEW YORK, Jan. 14, 2014 /PRNewswire/ -- Borghese, the Italian luxury brand best known for its therapeutic Fango Muds, has launched a new website Borghesespa.com. Developed by cutting-edge digital marketing firm Tribe Dynamics, the spa specific site features tailored functionality and design aimed at providing a great resource center for professionals interested in partnering with Borghese. "We are so excited to be working with such an iconic brand," says Tribe Dynamics co-founder Conor Begley. "Borghese Spa is perfectly positioned to take the global spa industry head on. The website makes it easy for spa professionals to order products and download turn-key treatment protocols and marketing materials."
Full Support Promise
"Being a Borghese Spa Partner is the promise to support our spa partners every step of the way," adds Begley. As part of joining the Borghese Community, Spa Partners receive exclusive benefits. Benefits include:
"Borghese is steeped in traditional spa culture," says Carolyn Atkinson, General Manager of Spa & Franchise Sales. "We are delighted to come home to our roots in spa. Our new website provides the ideal platform to support our resort and day spa partners, as well as launch our new Spa Franchise, available in January 2014."
The Borghese Spa Franchise is the vision of CEO Georgette Mosbacher to offer the SPA Community a genuine Borghese Spa Signature Menu. "Following on the success of our international Borghese Spas, we knew the time was right to bring the Borghese Spa Franchise to the western world," says Atkinson.
Borghese has combined the tradition of classic Italian beauty and modern sensibility. Borghese is built on a heritage that dates back to the 14th century when people first sought the healing waters of the Tuscan earth. Our exclusive Acqua di Vita Living Water Complex is sourced from the famed thermal springs. For information on Borghese Spa, visit www.Borghesespa.com
Carolyn Atkinson, General Manager of Spa & Franchise Sales
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